Fashion

To stand out in an increasingly crowded market, brands must leverage science and credibility, developing their own expert-backed ways to address menop…

Moving forward, Beres says, Ulta will “explore more cross-category storytelling — highlighting menopause care within beauty routines, wellness rituals…

As the menopause industry grows, the lines are blurring between menopause care and the wellness market at large. As Potter says: “An important develop…

Womaness sells supplements for menopause-related symptoms like hair loss and brain fog, skincare, sexual wellness devices tailored to the needs of 50-…

“In the past, there have been symptoms of course,” she says, “but women have often been misdiagnosed as having depression, anxiety, irritable bowel sy…

Menopause is getting a reputational makeover on social media, as TikTok users and creators destigmatise this phase of life and the symptoms surroundin…

Finishing with a mini-dose of cold air not only fixes the hairstyle and adds shine, it’s also an excellent way to avoid frizz—especially if you have f…

Think of color blocking like your sun and moon zodiac signs. Putting every shade of your personality into your hair screams self-assurance. “It can be…

This is best for someone with naturally dark hair who’s looking for an element of softness,” adds colorist Jessie Shumway. “Upkeep after the initial h…

Copper hair has been having its moment for a while, but this summer, Heaps says it’s about to take a more subtle turn. For summer 2025, it’s all about…