Oklahoma Sooners In It To Win It 2025 26 College Football Playoff Shirt
When I reported our Made in Italy series last year, Gruppo Florence-owned hatmaker Facopel told me it was running 16 different work stations to accommodate the five different traceability operating systems dictated by various brand partners. This situation isn’t uncommon among suppliers. The fashion industry has yet to decide on a single standard for traceability, and the EU is still working out exactly what DPPs need to include and how. For brands prioritizing traceability, getting suppliers on board can be half the battle. “It takes suppliers who are values-aligned and willing to go through extra steps to adopt these practices,” says Talbot. “For brands, it’s about asking: what does your vendor engagement look like? How do you really bring them along? How do you correct any incentives or malincentives if it’s harder or more expensive to do? If your supplier has been doing the same thing for a hundred years, it’s going to take a lot of negotiation and change management.”Oklahoma Sooners In It To Win It 2025 26 College Football Playoff Shirt
In this way, traceability is not a technology challenge or an infrastructure overhaul, but a relationship-building exercise, says Gonzalo Pertile, VP of sustainability at New York-based brand Theory. “We start with people, not paperwork. Traceability happens in partnership with cross-functional teams, and you won’t achieve anything without support that extends all the way from vendors to top management. When you trust the people you work with, you are more open to sharing information.” Theory has been working with some of its suppliers for two decades, including Italian mill Botto Giuseppe, whose founder introduced the brand to Congi Farm in Australia, which now supplies the regenerative wool for its Atelier Wool coat.
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