Officials Florida Panthers X Motorcyles Harley Davidson Skeleton Double Sided Graphic Shirt
Maloy echoed the need for seamlessness, emphasizing that, in spite of digital advancements, AI will never be a replacement for human creativity. He described examples from campaigns that Bureau Beatrice had developed for Chaumet, arguing that digital experiences are best used as a partner to — or enhancement of — the physical brand world. Meanwhile, Ghin explained that reluctance to engage with pre-loved luxury products has now translated to popular appreciation. Authentication practices at The Luxury Closet, he said, are still highly manual, which is part of the proposition that cultivates trust for its shoppers. But, Ghin added, new AI tools are helping them to assess the condition of products faster and more efficiently.Officials Florida Panthers X Motorcyles Harley Davidson Skeleton Double Sided Graphic Shirt
To round off the day, Sujata sat down with Michael Chalhoub, CEO of Chalhoub Group, the leading luxury retailer with over 10 owned brands and 400 international names, including Christofle and Level Shoes, as well as over 300 international brand businesses in the Middle East, from Louis Vuitton to Dior. Michael is just a month away from completing his first year, after succeeding his father Patrick, with this session outlining the key strategies he’s begun to implement during his first year at the helm. The aim is investing in the future, he shared. This includes Chalhoub’s movement into AI, focused on Layla AI, the region’s first large-scale generative AI beauty coach, which is already doubling conversion rates at the group’s beauty concept stores, Faces, with most users interacting in Arabic. It also includes the group’s investment in new markets, particularly in LatAm, “a high-potential market”, where Chalhoub can co-create opportunities with partners. Then, Chalhoub Group is investing in local and international luxury via its brand incubator, which has raised brand revenues fivefold over the last year. As it casts its eyes beyond the Middle East, Michael reminded us that Chalhoub has had to move headquarters from Damascus, to Beirut, to Kuwait over its 70-year history, and understands the need to be agile.
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